An overwhelming majority of consumers (98%) retrieve their mail the same day it gets delivered, and the open rate on mail ranges from nearly 60% to over 80%. The bottom line is that custom mailing services can be a great tool for reaching new audiences or reconnecting with existing customers. If you are thinking about […]
Top Trends in Custom Mail Services: What’s New and Exciting? Read More »
As a business owner or manager, you’re consistently looking for new ways to excite and entice your customer base. It offers a unique challenge — how can you try new things without going over budget or wasting time on marketing tactics that won’t work long term? That is where custom mailing services come in. In
Sending Smiles: The Delightful World of Custom Mail Services Read More »
You must create wow moments to make a lasting impression on prospects and customers. These moments help your business stand out and ensure your audience associates it with fun and excitement — helping boost sales. One way to craft wow moments is to invest in custom mailing services. From beautiful brochures to personalized postcards, direct
Crafting Wow Moments: The Secret Sauce of Custom Mail Services Read More »
Every business owner and manager is looking for unique ways to stand out from their competitors. However, in this digital era where technology is advancing at the speed of light and social media is taking over, how can you ensure your company stays ahead of the curve? The answer: custom mailing services. In addition to
Tailored Mail Magic: Elevate Your Brand With Custom Mail Services Read More »
It’s hard to believe that the year is almost over, but now’s the best time to come up with your business’s goals for next year. A common goal among many business owners is to expand and connect to fresh audiences and turn them into loyal customers. However, that can be easier said than done. Learn
Planning for the New Year With Customized Mail Pieces for Different Audiences and Goals Read More »
Are you a business owner looking to engage with more customers and increase sales? If so, integrating bulk mail with digital marketing can streamline your advertising efforts. However, creating and executing the optimal strategy is easier said than done, and there are many factors to consider depending on your audience’s preferences. Combining custom mailing services
When to Integrate Bulk Mail With Digital Marketing Read More »
As the holiday season comes around once again, you’ll undoubtedly want to show your clients how much you appreciate their efforts in supporting your business over the past year, and an excellent way to do so is by sending out holiday cards. Your clientele will be happy you thought of them during such a busy
How to Design Holiday Cards for Client Retention Read More »
Direct mail remains an efficient way to reach customers in a tangible, personal way — without fighting for their attention among dozens of other emails they’ll receive on any given day. But to get the most out of your direct mail campaign, you’ll need to carefully define your audience and have a compelling message that
Effective Strategies for Personalizing Direct Mail Campaigns Read More »
At one time, simply sending out a persuasive postcard or letter with your offer would get customers pouring in. But as digital data collection and customer tracking have become the norm, direct marketing has become a lot more personal. According to Salesforce, consumers expect — and even enjoy — personalized marketing messages. What does this
How to Create a Successful Personalized Marketing Strategy Read More »
Event marketing — just as it is when advertising anything else — can be a tricky process in today’s digital age. Billions of social media users now receive their news online, some restaurants are using digital menus as a way to save money, and avid fans of musicians and sports teams are even buying event
How Do Print Materials and Event Marketing Work Together? Read More »
